News

Active Interest Media’s 360-Degree Creative Services Division Taps into Company’s 39 Million Niche Consumers Boulder, CO (April 19, 2017) – Catapult Creative Labs, Active Interest Media’s (AIM) in-house marketing services agency, marks its first anniversary with a growing portfolio of campaigns created for two dozen new clients including a complete content and public relations campaign…

Boulder, CO (April 17, 2017) – Active Interest Media (AIM, aimmedia.com) today announced that Jonathan Dorn has been promoted to Chief Innovation Officer. He was formerly Senior Vice President, Digital and Creative Services. In his new role, Dorn will drive key initiatives and departments that power AIM’s ongoing evolution as a media enterprise. He will…

Boulder, CO (February 15, 2017) – Active Interest Media (aimmedia.com) announces the hiring of Alex Aufmann as Senior Marketing Director for BACKPACKER and Climbing Magazines, two marquis brands in AIM’s Outdoor Group. Aufmann hails from Colorado-based media and public relations company Backbone Media, where she managed several brand budgets across print, online, mobile, social media,…

Yoga Journal Now Publishes 12 Editions in 28 Countries Worldwide  Boulder, CO (March 9, 2017) — Active Interest Media (AIM, aimmedia.com) today announced the continued international expansion of Yoga Journal (yogajournal.com) into Spain. With this recent addition, Yoga Journal now has 12 international editions spanning 28 countries. “Yoga is an emerging phenomenon in Spain, and…

(March 6, 2017) – Active Interest Media (aimmedia.com) today announced the hiring of Matt Samet as editor of Climbing, one of the marquis brands in AIM’s Outdoor Group along with Backpacker and SKI. Samet has been contributing to the title since 1996 and served as its editor-in-chief from 2007 through 2010. He replaces Julie Ellison,…

Boulder, CO (March 2, 2017) – Active Interest Media (AIM) announced today the sale of Show Management/YPI to Informa (LSE: INF.L), (“Informa”), the London-based global business intelligence, academic publishing, knowledge and events company. Founded in 1976, Show Management was purchased by Active Interest Media in 2006. Show Management is best known for growing, with its partners, the…

Retirement Coincides with the Sale of Show Management to Informa PLC. Boulder, CO (March 2, 2017) — Active Interest Media (AIM, aimmedia.com) announced today that company founder Efrem “Skip” Zimbalist III is retiring as CEO of Show Management, though he will continue as non-executive Chairman of the Board of Active Interest Media. His retirement coincides…

Boulder, CO (February 2, 2017) – Catapult Creative Labs (catapultcreativelabs.com) announced that Kelly Blake has joined as Vice President of Client Services and Strategy. In addition Meredith Powlison has joined as Project Manager. Catapult Creative Labs, Active Interest Media’s (aimmedia.com) marketing and creative  services division, offers a full range of client services including custom content,…

Boulder, CO (January 9, 2017) – Active Interest Media (aimmedia.com) announced today that Michael Henry has joined the company as Chief Financial Officer. Henry has 20 years of experience in media finance. Prior to joining AIM, Henry served as SVP of Finance and CFO at the Denver Post for over four years, during which time…

(January 9, 2017) – Active Interest Media (aimmedia.com) today announced the promotion of Andy Hawk to Managing Director of AIM’s Mountain Group. Expanding on his role as Managing Director for Warren Miller Entertainment, Hawk will now oversee AIM’s full portfolio of Mountain Group properties, including SKI magazine, Warren Miller Entertainment and Custom Production and the…